Interactive actiivity
Description
Dunkin’ Donuts: Delivering on the Brand Promise-
https://www.viddler.com/embed/718256fd
- Discussion Question #1: Outline the elements of each of the four P’s as approached by Dunkin’ Donuts.
- Discussion Question #2: How does Dunkin’ Donuts use its strategy to set it apart from its major competitors in the Coffee and Breakfast marketplace?