Flint Water Crisis

Description

Flint Water Crisis

Carefully review the Flint Water Crisis details in Lutrell & Ward chapter 4. Analyze and write answers to the 6 ‘PRSA Ethical Decision-Making Guide questions at the end of the chapter. Your written answers should be thorough and increasingly detailed as the course progresses.

1. Define the specific ethical issue/conflict.

2. Identify internal/external factors (e.g. legal, political, social, economic) that may influence

the decision.

3. Identify key values.

4. Identify the parties who will be affected by the decision and define the public relations professional’s

obligation to each.

5. Select ethical principles to guide the decision-making process.

6. Make a decision and justify it.

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