DATA 300 Marymount Brand Communities Embedded in Social Networks Journal Critique

DATA 300 Marymount Brand Communities Embedded in Social Networks Journal Critique

Question Description

I’m working on a excel report and need support to help me understand better.

I’m working on a excel report and need support to help me learn.

DATA300 is an Inquiry course, which requires a special research project as part of its curriculum. For this course, the syllabus describes this requirement. The paper should run about 4 single spaced pages. The requirement is worth 40 points.

Choose any business-related paper from the general business journal literature (accounting, sales, marketing, operations research/analytics, business medical services, business software development, etc.) either in paper or electronic format. Suitable journals include Harvard Business Review, CrossTalk, Interfaces, University of Chicago Journal of Business, etc. Not acceptable publications are popular magazine articles, trade association magazine articles, or newspaper articles. Meet with the instructor if there are any questions about the suitability of the paper and source.

i.Make a copy (digital) of the journal paper and attach to the back of your critique. Include a page showing the Cover and Table of Contents from the journal you chose. If the journal is online, then attach a copy of the paper and a screenshot of some kind of the journal masthead.
ii.State the author’s null and alternative hypotheses. Write an explanation of the hypothesis the author was testing in plain English. Use of statistical symbols such as “Ho:” will not be acceptable. Assume your audience is middle management who are not experts in statistical methods.
i. Write your critique of the research methods and conclusions the author drew using plain English. You may either agree or disagree with the conclusions and/or methods used by the author.

DATA 300 Marymount Brand Communities Embedded in Social Networks Journal Critique

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